Adrian Zhang and Justine Tiu, both entrepreneurs, appeared on the second episode of the fourteenth season of “Shark Tank” to pitch their invention, which is called The Woobles. The makers of The Woobles have the goal of making crochet an approachable and simple craft that can be learned by anyone, regardless of age. People are very curious about the company because the product is appealing to such a big audience. As a result, there is a lot of interest in learning more about the company. Don’t worry because we’ve got the answers you’re looking for!
The Woobles: Who Are They and What Do They Do?
It is interesting to note that Adrian Zhang and Justine Tiu met while they were both students at Duke University. Adrian was working toward a Bachelor of Science degree in Biomedical Engineering and Economics, and Justine was working toward a Bachelor of Science degree in Electrical and Computer Engineering. Both of them eventually became romantically involved with each other. In addition, Justine refreshed her skills of German language and literature, computer technology, statistics, and political science by spending a semester at the Technische Universität Berlin in Berlin, Germany. There, she studied political science, statistics, and computer technology.
After earning their degrees from Duke University, it was only natural for both of them to go on to have successful careers in the subjects in which they had previously majored. Before moving on to his current position as a director at Deutsche Bank, Adrian began his career in the financial industry working as an associate for J.P. Morgan. On the other side, Justine completed an internship at Cisco Systems and eventually went on to work as a user experience designer for Google (later promoted to Senior UX designer and lead). In addition, Justine is working for Kenzie Academy as a Senior UX Instructor at the moment, whilst Adrian has dedicated every waking hour of his life to The Woobles.
Even though the craft of crochet has been practised for quite some time, Justine came up with the concept for The Woobles when she was considering what kind of gift she might make for her friends using the skill. Due to her lack of experience with crochet, it took her some time and several attempts before she was able to produce something that could be considered decent. On the other hand, Justine came to the conclusion that the method was actually pretty simple and could be mastered by anyone of any age. As a result of her desire to popularise crochet throughout the United States, she came up with the concept of developing a product that would teach people how to crochet while giving them the impression that they are participating in an enjoyable activity.
The Woobles is primarily a tutorial that teaches the reader how to crochet miniature characters. Even though Justine and Adrian have designed their product in a number of different iterations, each kit contains the same basic components. These include balls of yarn, a crochet hook with a diameter of 4 millimetres, stuffing, yarn needles, embellishments to decorate the figure, and an instructional video in its entirety. In addition, despite the fact that each pack includes a carry bag and is selected with the highest care, one may anticipate that there will be more variability in terms of colour and quantity as the price increases.
Where Is The Woobles Now?
The fact that Adrian and Justine started their business in July 2020 with only a minimal investment of two hundred dollars will come as a surprise to the readers. However, their product was met with tremendous appreciation, and as a result, The Woobles had a meteoric rise in sales virtually overnight due to the excitement that people felt about trying out a new activity. Therefore, Adrian and Justine had already generated more than $5 million in sales less than two years after they had first introduced the product. Additionally, as a result of their tireless efforts and unwavering commitment to attain success, the two of them were recently featured in a number of well-known newspapers and websites. In point of fact, according to several accounts, Adrian and Justine were extended an invitation to appear on the show “Shark Tank” when a producer discovered their product in a magazine.
The Woobles are now sold in distinct packs of each hue, and each pack grants the user the ability to construct a unique type of figure when used with that particular pack. In addition, the company provides bundles that might be helpful for customers who are interested in acquiring many crochet figurines all at once. In addition, periodically Justine and Adrian will drop a limited edition Wooble in addition to one or two of their regular animal figures. We are delighted to tell that consumers who are interested can purchase the kits through Amazon as well as their own website. The price of a single kit ranges between $25 and $30, while the price of bundles can reach up to $100. Since the business was able to generate revenues of more than $5 million in just two years, it is safe to assume that the company is expanding at an exponential rate and is on track for even greater success in the years to come.
Shark Tank producer reached to The Woobles founders
After reading an article on The Woobles’ crochet business earlier in this year, a producer for the show Shark Tank got in touch with the company’s owners to inquire about participating. They decided to appear on the show after the producers suggested it to them. The pair eventually gave in and agreed to go on Shark Tank, despite the fact that they had some initial reservations. Adrian said:
“At first, we were concerned since none of us have personalities that are suited for television. We believed that you needed to either have a lot of charm or generate a lot of drama in order to be successful, but I think that in the end, all that mattered to them was that you have a good story.
The company offers a variety of limited edition kits for sale at all times. In most cases, a single kit can be purchased for $30. The package comes with a crochet hook, yarn that has been personalised, a pair of beaded eyes, and access to an online lesson that provides step-by-step instructions for beginners who are either left-handed or right-handed.
This duo will be appearing on Shark Tank on ABC this coming Friday to present their product, The Wobbles.
Details about The Woobles founders appearing on Shark Tank
Adrian Zhang and Justine Tiu, who are both 33 years old and met while they were undergraduates at Duke University, will be featured on an upcoming episode of Shark Tank. They had had a number of events that they referred to as “career failures” before they came up with the idea for The Woobles.
Prior to establishing the crochet business, Adrian worked as a trader on Wall Street for seven years, while Justine was employed by Google as a designer. In 2018, she decided to pursue new interests and build a deeper sense of who she was, so she quit her job. She intended to make a homemade present for a friend when she crocheted her first plushie, so she used that experience as inspiration to establish her own business.
Despite the fact that she found the procedure challenging, she persisted with it and eventually came to the conclusion that the “easiest method to learn crochet” would be to found The Woobles. The procedure is discussed on the official website, which may be accessed at thewoobles.com.
After she had mastered the technique, Justin experienced an overwhelming sense of confidence, and she desired to convey this sensation to everyone else. According to newsdeal.in, Justine was quoted as saying:
Tiu didn’t start sewing until 2016, when she picked up a needle and thread for the first time. Zhang studied one of Tiu’s kits in order to master the technique. Regardless, they both gave up their careers so that they could focus all of their attention on Woobles.
Zhang and Tiu have a passion for educational technology. The duo claims that they are not operating a crochet business but rather an educational technology project under the name The Woobles. Zhang told The Business Journal that the corporation places a strong emphasis on the educational opportunities available to its employees.